what we offer

Building Brand Value

Emotif offers a range of consulting and creative services for established brands looking to re-invigorate their offerings, as well as high-growth companies.

  • Brand health insights and research

  • Brand positioning strategy & architecture

  • Brand experience strategy, design and development

  • Brand identity design and development

  • Business model innovation strategy

  • Innovation management, including experimental design and measurement

 

 

 

 

 
 
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Insight

Uncovering Brand Potential

An understanding of the current facts to inspire a future vision 

  • Brand health research
  • Opportunity identification
  • Brand audits (brand assets, messaging, systems etc.)
  • Customer journey analysis
  • Qualitative customer research
  • Quantitative customer research

 

 

 

 

 
 
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Strategy

Ideas Worth Caring About

Strategy work that provides clarity and inspires focused action.

  • Brand strategy development
  • Brand positioning
  • Brand architecture
  • Business model innovation
  • Brand story development

 

 

 

 

 
 
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Design

Experiences Worth Talking About

Designing the brand journey for customers and employees.

  • Experience design: customer journey design
  • Physical experiences: technology in the built environment
  • Visual identity: logos, visual systems
  • Verbal identity: tag-lines, naming
  • Product design: cross-platform, interactive experiences

 

 

 

 

 
 
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Activation

follow-through that drives results

Identifying and deploying the right resources at the right time.

  • Resource planning and alignment
  • Brand launch / re-launch planning
  • Internal activation and employee engagement
  • Partner identification and partnership development